AJ Oberlender 

Brand Strategist, Tech Leader, Family Guy

Bringing Bold Ideas to Life

I build brands, websites, and digital experiences that engage, connect, and grow – all while raising two incredible daughters and managing to watch every Miami Dolphins game.

A white background with a few lines on it

Core Values

Tech Leader

A passion for transforming ideas into scalable digital experiences.

A black and white icon of a laptop and a cell phone.

Grow your business

Founder of Zossoz, where brand strategy meets design.

A black and white icon of a chess piece.
A couple of people standing next to each other on a white background.

Dad to Yael and Diana

My toughest role yet – raising two spirited daughters, ages 3 and 1.

A black and white drawing of a church with a palm tree in front of it.

Miami Roots & Jewish Pride

Deeply connected to my heritage and always repping Miami sports.

The Journey So Far

From studying political science and business to leading the Customer Websites division at DoorLoop, my career has been fueled by a love for building brands and digital experiences. With an MBA from FIU, I started Zossoz as a way to channel my passion for branding, and every project is another chance to help businesses tell their stories. When I’m not working, you can find me cheering on our Miami sports teams or spending time with my family.

Latest from the Blog

A group of people are standing next to each other in a cartoon.

Leadership Lessons from Passover: What Moses, Miriam, Aaron and Pharaoh Can Teach Us (No Burning Bush Required)

By AJ Oberlender • April 12, 2025
From Moses’ humility to Pharaoh’s failure, this Passover-inspired guide unpacks 4 leadership lessons that matter more than ever—no sandals or staff required.
A man with a mustache is standing in front of a crowd and saying `` be curious , not judgmental ''.

The Ted Lasso Darts Scene: A Lesson in Life, Leadership, and Not Being a Jerk

By AJ Oberlender • March 19, 2025
Ted Lasso’s iconic darts scene isn’t just great TV—it’s a masterclass in leadership, curiosity, and why you should never underestimate people. Learn why ‘Be curious, not judgmental’ is the life lesson we all need right now.
A colorful painting of a car driving down a street with palm trees.

Miami Heatwave: Vibes for the 305 – A Playlist That Feels Like Home

By AJ Oberlender • March 11, 2025
Experience Miami through music! Miami Heatwave: Vibes for the 305 is a playlist packed with Latin beats, reggaeton anthems, hip-hop bangers, and tropical house vibes. From beach days to nightlife, this is the soundtrack to the Magic City. 🎶🌴 Dalé

Words of Praise